---
title: Features — Local Public
description: "Everything stations get with Local Public: branded apps for phones, tablets, TV and the web, a collaborative CMS, audience insights and hands-on launch support."
image: https://www.localpublic.tv/hubfs/blog-header-station-wall-v2.jpg
---

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# Everything your station needs to stream, engage and grow members

Local Public apps give public media stations a world-class streaming experience, complete control over local programming and member messaging, and first-party viewer data that stations own.

[Talk to us](https://www.localpublic.tv/contact?hsLang=en)[See what's new](https://www.localpublic.tv/whats-new?hsLang=en)

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[Membership and monetization](https://www.localpublic.tv/features#membership)[Discovery and personalization](https://www.localpublic.tv/features#discovery)[Viewing experience](https://www.localpublic.tv/features#viewing)[Listening](https://www.localpublic.tv/features#listening)[Accessibility](https://www.localpublic.tv/features#accessibility)[Data, integrations and compliance](https://www.localpublic.tv/features#data)[Launch and support](https://www.localpublic.tv/features#support)[Platforms](https://www.localpublic.tv/features#platforms)

Status:AvailableIn progressOn roadmapRoadmap items are subject to change.

## Membership and monetization

Grow members, sponsors and revenue from every viewer.

Available

### Passport integration

Our proven Passport integration serves PBS and dual-licensee station apps across North America. Members sign in once and unlock the full Passport library, with clear, well-timed prompts that invite prospects to activate.

Available

### Member and prospect targeting

Any hero, collection, promo or in-app message can be shown to Passport-activated viewers, viewers who haven't activated Passport, or everyone. Deliver exclusive previews, partner offers and conversion messaging to exactly the right audience.

Available

### Pledge and fundraising campaigns

Run pledge drives, fundraising campaigns and underwriting placements directly in the app through heroes, promos, collections and in-app messages.

Available

### Presenting Sponsor

A premium placement for a station's lead sponsor, featured in the app and managed in the Local Public CMS. Each station can feature its own sponsor, or one sponsor can carry across multiple stations.

Available

### Web portal underwriting

Run display advertising from your own Google Ad Manager account across the web portal, in header placements and between programming rows.

On roadmap

### In-app underwriting

Google Ad Manager integration across our apps, supporting text, image, video and rich media, including Pause Ads and multi-station underwriting at state, regional and national tiers.

Available

### Announcements and promo cards

Promote events, pledge drives and new programs with announcements and promo cards in your apps, managed in the Local Public CMS. A refreshed design is on the way.

On roadmap

### In-app donations and membership

One-time donations on iOS and Android, followed by in-app membership sign-ups, upgrades and renewals.

On roadmap

### FUUST

Free User and Underwriting Supported TV: Local Public's answer to commercial FAST channels and ad-supported video on demand, programmed by public media stations.

## Discovery and personalization

Put local programming in front of the right viewers.

Available

### Complete PBS catalog

All content in PBS Media Manager is searchable and available for scheduling. Content not available to a station is screened out automatically.

Available

### Station curation

Our CMS puts stations in complete control of their programming lineup: heroes, collections and thematic rows, mixing local titles with national programming.

Available

### Video heroes and trailers

Lead with video in the hero area, alongside trailers, collections and promotional modules, for a premium, cinematic presentation.

Available

### AI recommendations

Recommendations based on watch history and viewer feedback power Recommended for You rows, Similar Titles on show pages, and autoplay of the next video.

Available

### Search and voice search

Fast, intuitive search across every platform, with voice search supported, leading viewers to local, Passport and topical programming.

Available

### Automated collections

Rows such as Trending feature programming automatically based on popularity with each station's audience or on station-defined metadata.

Available

### Shared collections

One station builds a collection and other stations can use it with a click. Programming groups will soon publish collections that stations localize.

Available

### Branded content areas

Customizable promo cards, announcements and embedded collections for local marketing, events and sponsorships.

Available

### Multi-station apps

A single app can serve several stations. Viewers are matched to their local station by zip code and see that station's programming, messaging and sponsors.

In progress

### Sharing and deep links

Viewers will be able to share shows, videos and collections with links that open directly in the app. Collection pages have clean, shareable web addresses.

Available

### Audience segmentation

Show different content to Passport members and other viewers based on Passport activation. We plan to expand segmentation to language, such as Spanish-language audiences, and other viewer characteristics.

On roadmap

### Local recommendation controls

Boost preferred titles and bury non-preferred titles in recommendations.

On roadmap

### Notifications

Targeted notifications for new content, events and station announcements, segmented by membership and viewer characteristics.

## Viewing experience

A streaming experience that stands up to the commercial services.

Available

### Station-branded apps

Every station gets its own app, under its own name and brand, in every major app store. Viewers see your station, not a national platform.

Available

### Station web portal

A branded web portal at your own address with your on-demand library, live TV and audio streams, Passport sign-in, and the same curation and messaging as your apps. It's responsive, so it works just as well on desktop, tablet and phone.

Available

### Streaming-grade experience

A polished, modern interface with fast navigation, rich show and video pages, and simple playback and autoplay controls.

Available

### Live TV and schedules

Stream your live TV channels on a dedicated Live page, with schedules showing what is on now and next.

Available

### Continue Watching

Viewers pick up right where they left off, on any device.

Available

### Casting and AirPlay

Send programming from a phone or tablet to the TV with Chromecast and AirPlay.

Available

### My List and Likes

Viewers save shows to My List and revisit every show and video they have liked.

Available

### UHD/4K and adaptive streaming

High-quality playback that adapts to each viewer's connection.

Available

### In-app rating prompts

The iOS and Android apps occasionally invite engaged viewers to rate your app, only after they've opened it a few times or finished a couple of videos. More ratings from regular viewers help your app get found in the App Store and Google Play.

## Listening

Your radio and audio services, right alongside your video.

Available

### Audio streams

Stream your radio, music and news audio services, open to all viewers, on phones, tablets, the web and TV, with radio right in the Live guide and a full-screen player featuring your logo.

On roadmap

### Live schedules for audio streams

Program schedules for your radio and audio streams in the Live guide, pulled automatically from the schedule sources your station already uses.

On roadmap

### Listen: NPR, podcasts and more

A dedicated Listen destination that brings together station audio streams, NPR programming and podcasts.

## Accessibility

Station programming for every viewer.

Available

### Closed captions

Supported across platforms, so anyone who wants or needs captions can follow along.

Available

### Audio description

Audio description tracks narrate key visual details for anyone who wants or needs them.

Available

### Screen reader and text-to-speech navigation

Apps work with each platform's built-in screen reader and voice guidance, so viewers can browse, search and play using spoken feedback.

Available

### WCAG accessibility standards

Apps are designed and built to WCAG accessibility guidelines, so viewers of all abilities can navigate and enjoy station programming.

## Data, integrations and compliance

Your data, your systems, your audience.

Available

### First-party viewer data

Stations wholly own their first-party data. Full watch history is delivered in near real time through an API feed or direct Snowflake transfer.

Available

### Dashboards and analytics

Tableau dashboards for viewership, content performance, likes, My List saves and membership conversions, plus station-owned Google Analytics.

Available

### PBS integrations

Full integration with PBS Media Manager, PBS single sign-on, geolocation and MVault.

Available

### Metadata control

Override and supplement PBS metadata and tag local content.

Available

### Webhooks and API

Webhooks send viewer information to station systems, for example on sign-in for leads capture. Direct API access is included.

Available

### Age verification compliance

Apps comply with state age verification laws, such as Texas SB 2420, using Apple's and Google's native age signal tools.

On roadmap

### SOC 2 certification

In progress. The report will be shared with all partners.

## Launch and support

We run the parts of streaming that stations shouldn't have to staff.

Available

### App store operations

We publish and manage your apps in every app store, including listings, screenshots, icons, store review and updates, so your team doesn't have to.

Available

### Launch, training and support

Onboarding, training and launch support for your team, plus a help center with ticketing and weekly station office hours.

Available

### Built with stations

Stations shape the platform through working groups on data and content, regular office hours and a roadmap informed by station feedback.

## Platforms

Your station on web, mobile, tablets and the biggest connected TV platforms.

- WebAvailable
- iOS and AndroidAvailable
- Amazon Alexa TabletsAvailable
- Amazon Fire TV and Fire StickAvailable
- Apple TVAvailable
- Android TV and Google TVAvailable
- ChromecastAvailable
- RokuAvailable
- SamsungAvailable
- LGAvailable
- SonyAvailable

## See it with your station's programming

We will walk you through the platform, from the CMS to the apps your viewers will use.

[Talk to us](https://www.localpublic.tv/contact?hsLang=en)

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---

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